Services
In addition to marketing research, SVI provides corporations with a variety of strategic planning tools, to assist with market entry strategies.¬†SVI's professionals can provide: Country / Industry / Sector risk analysis Product and Service positioning strategies Development of marketing mix strategies through integrated channel analysis Sales forecasts including projected sales per segment or program Contribution… Continue reading Strategic Planning
Foreign markets cannot, and should not, be viewed as an extension of the domestic market. To assist corporations with understanding the complexities of international markets, SVI provides both intensive one day or extended seminars. Seminars can take place either at corporate headquarters or in various international locations, covering the following topics: Cross-cultural negotiation strategies Advanced… Continue reading Corporate Training
With offices in Argentina, the United States and Mexico, SVI can assist with business development consulting, plans and trade promotion strategies. SVI also has strong working relationships with firms in Canada, Brazil, Uruguay, Chile and China. SVI's product offerings include: Introduction to potential importers / distributors (including joint venture partners) Logistical support through transportation companies… Continue reading Business Development & Trade Promotion
SVI conducts full risk analysis services for private companies engaged in foreign direct investment.¬† In-depth analysis of¬† key economic, political and security risks are considered. As part of our risk analysis services we examine both the macro economic issues in developing countries/regions along with political factors which can influence decision making.¬† SVIs risk analysis team… Continue reading Risk Analysis
With assistance from its business partners, SVI engages in venture capital and investments in Latin American technology, commodities, and real estate sectors. SVI is interested in projects ranging from US$2-5 million in the areas of business start-up through expansion stage. Joint Venture and commercial real estate projects are considered on a case-by case basis with… Continue reading Venture Capital & Investment Funds
SVI engages in an extensive range of marketing research projects to assist companies with exploratory, market entry and market positioning strategies. Capabilities include conducting primary, secondary and confirming research. Research assignments include: Target Market Forecasts: Market Demographic Studies Target Market Analysis Analysis of market segments, trends / needs / opportunities Market growth forecasts Economic and… Continue reading Marketing Research
When it comes to making products, there’s no room for guesswork! Product testing and analysis helps to understand the product down to its core components. From manufacturing units to economic costs, utility, services, design, and technology up to its unique selling proposition. Through product testing and analysis Clients can understand the following about a competitor’s… Continue reading Product Testing and Analysis